89 Degrees

Inspired by trailblazers who would orient to 89°, the declination of the North Star, 89 Degrees adopted the name to reflect our ability to put data to work, helping our clients master new levels of customer engagement.

Founded in 1996, 89 Degrees quickly established a track record of success, unlocking meaningful insights from customer data, informing critical decisions, enabling innovation, and driving higher marketing ROI. Our integrated teams of data scientists and marketing specialists, led by senior practice leaders with years of vertical expertise, work seamlessly to ensure our clients realize their strategic vision. World famous brands rely on 89 Degrees to solve a range of problems with custom solutions, enabling winning customer engagement strategies that achieve higher ROI from their marketing investments.

Check out our practice areas to learn more about our approach to designing, deploying, and optimizing marketing systems with the customer analytics needed for higher acquisition, retention, and campaign performance.