Capabilities

Capabilities > Strategic Marketing Services

Strategic
Marketing Services

Clients benefit from our strategically led approach and experienced team members, who will serve as an extension of your team to develop and execute breakthrough programs.

Consulting

Full Service Support

  • CRM Roadmapping
  • Business Case Development
  • Data Enhancement Strategy
  • Engagement Strategy
  • Contact Planning & Optimization
  • Journey Mapping
  • Loyalty Program Design
  • Trigger Program Design
  • Program Management with on premise staffing as needed.
  • List Sourcing
  • Print Production
  • Promotional Rules & Bonding

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Access to Our Thought Leaders

89 Degrees offers a consultancy style approach that provides direct access to our marketing thought leaders. Each client engagement is led by a VP/Partner in the firm with 20+ years of experience, applying deep vertical and CRM expertise.

Proven Roadmapping Approach

Our strategic process is centered on PACE, our proprietary “Pathway to Advanced Customer Engagement” framework. PACE was developed from a study we conducted among 175+ companies, establishing a baseline. The PACE tool is used to identify and prioritize opportunities, resulting in a strategic roadmap and systematic approach to advancing customer engagement.

A Long Term Partner

Our Strategic Marketing Services team can provide focused consulting or full service support. For many clients, we serve as an extension of the marketing department, creating and executing entire programs and communication streams. Our average client tenure is over 7 years, so we’ll be there as your partner for years to come.